AI-Media, a global leader in captioning technology solutions, has recently formed a partnership with DAZN, the leading global sports entertainment streaming platform. This collaboration will allow AI-Media to provide live and recorded captioning in multiple languages using their AI-powered LEXI Tool Kit.
DAZN Group, known for their rapid growth in the sports media industry, sees this partnership as a significant step towards inclusivity and accessibility for their content. By integrating AI-Media’s LEXI Tool Kit, DAZN will seamlessly incorporate live captions into their extensive range of premium sports content, enhancing the viewer experience for millions around the world.
Key highlights of this partnership include:
Cutting-Edge Technology: AI-Media’s LEXI 3.0, their latest automatic captioning solution, offers innovative features such as speaker identification and AI-powered caption placement, ensuring accuracy of over 98%. LEXI’s advanced vocabulary takes into account region-specific nuances, enhancing the quality of sports content captioning.
Complete End-to-End Solution: DAZN will utilize AI-Media’s Alta IP caption Encoder for LEXI Live captioning delivery. The Alta software solution, powered by an API, is specifically designed for IP video environments, guaranteeing seamless integration.
Expanded Language Support: Initially, Spanish and English captions will be available for EMEA and US markets. However, DAZN plans to include additional languages through LEXI Translate, covering French, German, Italian, Arabic, Japanese, and more. This supports DAZN’s global expansion strategy across its 120 channels, catering to diverse audiences worldwide.
Support for On-Demand FAST Channels: DAZN has implemented AI-Media’s LEXI Recorded solution for captioning pre-recorded content on their FAST (Free Ad-supported Streaming TV) Channels. LEXI Recorded offers fast turnaround, high accuracy, and cost-effective captions, essential for captioning recorded content with tight deadlines.
Cost-Effective Solution: By transitioning from expensive human captioning services to AI-Media’s LEXI platform, DAZN can deliver multi-language captions across multiple channels at the same cost as human delivery, optimizing resources while improving accessibility.
This partnership signifies a significant milestone for both AI-Media and DAZN. Mark Lovatt, General Manager of Global Strategic Accounts at AI-Media, expressed his excitement about the collaboration, highlighting the impact of Artificial Intelligence on the industry and the ability of AI-Media to deliver high-quality captions at a lower cost.
James Pearce, SVP Broadcast & Streaming at DAZN, praised the partnership, emphasizing DAZN’s commitment to using technology for the benefit of their customers. He assured that DAZN would work diligently to implement this collaboration across their services.
As AI-Media continues to expand in the global sports market, this partnership reflects the shared commitment of both organizations to making content accessible to diverse audiences worldwide. Through innovative technologies and strategic collaborations, AI-Media remains at the forefront of driving positive change in the media accessibility landscape.
The partnership between AI-Media and DAZN highlights the growing importance of inclusivity and accessibility in the sports media industry. As the leading global sports entertainment streaming platform, DAZN recognizes the need to provide live and recorded captioning in multiple languages to enhance the viewer experience.
AI-Media’s LEXI Tool Kit, powered by cutting-edge AI technology, offers innovative features such as speaker identification and AI-powered caption placement. This ensures accuracy of over 98% and takes into account region-specific nuances to enhance the quality of sports content captioning.
DAZN will utilize AI-Media’s Alta IP caption Encoder for LEXI Live captioning delivery, ensuring seamless integration of the captioning solution into their video environments. This end-to-end solution guarantees a smooth implementation process.
Initially, Spanish and English captions will be available for the EMEA and US markets. However, DAZN plans to expand language support through LEXI Translate, covering additional languages such as French, German, Italian, Arabic, Japanese, and more. This aligns with DAZN’s global expansion strategy across its 120 channels, catering to diverse audiences worldwide.
To cater to their on-demand FAST Channels, DAZN has implemented AI-Media’s LEXI Recorded solution for captioning pre-recorded content. LEXI Recorded offers fast turnaround, high accuracy, and cost-effective captions, which are essential for captioning recorded content with tight deadlines.
By transitioning from expensive human captioning services to AI-Media’s LEXI platform, DAZN can deliver multi-language captions across multiple channels at the same cost as human delivery. This optimizes resources while improving accessibility for viewers.
This partnership represents a significant milestone for both AI-Media and DAZN. It highlights the impact of Artificial Intelligence on the industry and the ability of AI-Media to deliver high-quality captions at a lower cost.
Mark Lovatt, General Manager of Global Strategic Accounts at AI-Media, expressed his excitement about the collaboration, emphasizing the positive impact of AI on the media accessibility landscape. James Pearce, SVP Broadcast & Streaming at DAZN, praised the partnership, showcasing DAZN’s commitment to using technology for the benefit of their customers.
As AI-Media continues to expand in the global sports market, this partnership reflects the shared commitment of both organizations to making content accessible to diverse audiences worldwide. Through innovative technologies and strategic collaborations, AI-Media remains at the forefront of driving positive change in the media accessibility landscape.