The Rise of AI in Indian Cinema: Introducing ‘IRAH’

Artificial Intelligence (AI) has taken the world by storm, and the realm of cinema is no exception. The recent launch of the trailer and song for ‘IRAH’, the first AI-based film, has generated a lot of buzz in Mumbai. This Hindi film, produced by Big Films Media and directed by Sam Bhattacharjee, promises to be a groundbreaking cinematic experience. Starring Rohit Bose Roy and Karishma, ‘IRAH’ is set to hit theaters nationwide on April 4, courtesy of Lamplex Digital Theatrical Distribution.

The story of ‘IRAH’ revolves around an app called IraH that has the power to recreate anything. When this app falls into the wrong hands, a series of extraordinary events unfold. What makes this film even more intriguing is that the majority of its scenes were shot using VFX, with many moments requiring the actors to deliver dialogues in thin air.

In an exclusive interview with Deccan Chronicle, Rohit Bose Roy, the male lead of ‘IRAH’, shared his excitement about portraying the central character, Hari Singh. Roy expressed his enthusiasm for working on a film of this genre and highlighted the challenges he faced in delivering his lines amidst a visually enhanced environment. He also revealed that his character’s name, Hari Singh, forms ‘IRAH’ when spelled backward – a subtle nod to the film’s narrative.

When asked about his preparation for the role of Hari Singh, Roy emphasized the importance of understanding the character’s mindset. While some actors opt for immersive experiences to prepare for their roles, Roy believes in creating a character who speaks and behaves like the intended personality. Drawing inspiration from real-life figures and honing his craft through careful study and analysis, Roy strives for authenticity in his performances.

Despite being a veteran in the industry, Roy continues to seek new challenges and projects that push his boundaries. Alongside ‘IRAH’, he revealed that he had also recorded for an audio series titled “Woh Kaun Thi” and is currently hosting a podcast on fitness. Roy believes in adapting to the changing preferences of the audience, particularly the younger generation, who are increasingly drawn to podcasts and digital content.

In an age dominated by technology, one may wonder if Roy himself is tech-savvy. With a humble tone, he admitted that he is moderately skilled, outshining his mother but not quite reaching the level of his tech-savvy daughter. This down-to-earth approach only adds to his relatability as an accomplished artist.

In an exciting twist, Rohit Roy also announced the sequel, ‘IRAH 2’, on the occasion of the film’s launch. Promising yet another captivating experience, Roy assured fans that the team is already delving into the intriguing world of ‘IRAH’ for its successor.

The emergence of AI in Indian cinema with ‘IRAH’ marks a turning point in the industry’s evolution. With stunning visual effects and an engaging storyline, this film signifies the endless possibilities that AI brings to the silver screen. Prepare to be enthralled by ‘IRAH’ as it takes you on a thrilling, tech-infused journey like never before.

FAQ

What is ‘IRAH’?

‘IRAH’ is the first AI-based film in India that explores the potential of Artificial Intelligence in the world of cinema. It revolves around an app called IraH, capable of recreating anything, and the consequences that arise when it falls into the wrong hands.

When will ‘IRAH’ be released?

‘IRAH’ is scheduled for a nationwide theatrical release in India on April 4.

Who are the lead actors in ‘IRAH’?

Rohit Bose Roy and Karishma play the lead roles in ‘IRAH’.

Is there a sequel to ‘IRAH’?

Yes, Rohit Roy has confirmed that a sequel to ‘IRAH’ is in the works, titled ‘IRAH 2’. The team has already begun working on this exciting new project.

The emergence of Artificial Intelligence (AI) in Indian cinema with the film ‘IRAH’ marks a significant milestone in the industry’s evolution. This groundbreaking movie explores the potential of AI in the world of cinema and has generated a lot of buzz in Mumbai. Produced by Big Films Media and directed by Sam Bhattacharjee, ‘IRAH’ promises to deliver a unique and captivating cinematic experience.

‘IRAH’ revolves around an app called IraH, capable of recreating anything. When this app falls into the wrong hands, a series of extraordinary events unfold. One of the most intriguing aspects of the film is that it utilizes VFX extensively, with many scenes requiring the actors to deliver dialogues in thin air. This blend of AI and visual effects creates a visually stunning and immersive experience for the audience.

Rohit Bose Roy, the male lead of ‘IRAH’, shared his excitement about portraying the central character, Hari Singh, in an exclusive interview with Deccan Chronicle. Roy discussed the challenges he faced in delivering his lines amidst a visually enhanced environment and expressed his enthusiasm for working on a film of this genre. The film’s narrative also includes a subtle nod to the character’s name, as ‘IRAH’ can be formed by spelling “Hari” backward.

In addition to ‘IRAH’, Rohit Roy has been involved in other exciting projects. He revealed that he has recorded for an audio series titled “Woh Kaun Thi” and is currently hosting a podcast on fitness. Roy believes in adapting to the changing preferences of the audience, particularly the younger generation, who are increasingly drawn to podcasts and digital content.

With the announcement of the sequel, ‘IRAH 2’, Rohit Roy further adds to the anticipation surrounding this AI-based film. The team is already delving into the intriguing world of ‘IRAH’ for its successor, promising yet another captivating experience for the audience.

The emergence of AI in Indian cinema through ‘IRAH’ reflects the industry’s recognition of the endless possibilities that AI brings to the silver screen. With its stunning visual effects and engaging storyline, this film showcases the potential of AI in creating thrilling and tech-infused cinematic experiences. ‘IRAH’ is set to hit theaters nationwide on April 4, offering audiences a glimpse into the exciting frontier of AI in cinema.

What is ‘IRAH’?

‘IRAH’ is the first AI-based film in India that explores the potential of Artificial Intelligence in the world of cinema. It revolves around an app called IraH, capable of recreating anything, and the consequences that arise when it falls into the wrong hands.

When will ‘IRAH’ be released?

‘IRAH’ is scheduled for a nationwide theatrical release in India on April 4.

Who are the lead actors in ‘IRAH’?

Rohit Bose Roy and Karishma play the lead roles in ‘IRAH’.

Is there a sequel to ‘IRAH’?

Yes, Rohit Roy has confirmed that a sequel to ‘IRAH’ is in the works, titled ‘IRAH 2’. The team has already begun working on this exciting new project.

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