Kognitiv Introduces AI-Powered Ad Optimization Platform

Kognitiv Corporation is proud to unveil Kognitiv Amplify, an innovative platform that revolutionizes paid media optimization. By harnessing the power of artificial intelligence (AI), Kognitiv Amplify transforms brands’ acquisition and customer engagement strategies, providing highly targeted cross-channel advertising on a large scale.

With Kognitiv Amplify, marketers can make better budgeting and planning decisions, maximizing their return on advertising spend (ROAS). This AI-native platform combines advertising data with zero- and first-party data, as well as curated third-party sources, to deliver personalized ads to new and existing customers. By continuously refining audience targeting based on real-time insights, brands can achieve their marketing goals with certainty.

Powered by Kognitiv’s proprietary AI engine, Kognition, Kognitiv Amplify utilizes hundreds of AI and machine learning models, including customer lifetime value, propensity, and churn. By evaluating millions of attributes and predicting future customer behavior, Kognitiv Amplify ensures one-to-one personalization at scale. An integrated feedback loop tracks attribution and incrementality, optimizing customer engagement in real time to drive relevance and maximize return on investment (ROI).

“At Kognitiv, our mission is to help brands build deeper relationships with their customers through intelligent, AI-powered solutions,” said Tim Sullivan, Chief Executive Officer at Kognitiv. “With Kognitiv Amplify, we are proud to deliver intelligent omnichannel and omniaudience ad optimization to help brands achieve their marketing and business goals.”

To learn more about Kognitiv Amplify and experience the benefits of an autopilot for your paid media, get in touch with us or sign up for a demo. Discover how Kognitiv can inspire lifetime loyalty and enhance consumer engagement through data-driven personalization.

FAQ

What is Kognitiv Amplify?

Kognitiv Amplify is an AI-powered platform that optimizes paid media by delivering highly targeted cross-channel advertising at scale. It enables brands to make better budgeting and planning decisions, maximizing their ROAS.

How does Kognitiv Amplify work?

Kognitiv Amplify combines advertising data with zero- and first-party data, as well as curated third-party sources. By continuously refining audience targeting based on real-time insights, it delivers personalized ads to new and existing customers, driving relevance and maximizing ROI.

What is Kognition?

Kognition is Kognitiv’s proprietary AI engine that powers Kognitiv Amplify. It utilizes hundreds of AI and machine learning models to evaluate customer behavior, predict future actions, and prescribe the perfect interaction for every customer to meet the brand’s business goals.

Who can benefit from Kognitiv Amplify?

Kognitiv Amplify is designed to help marketers and brands achieve their marketing and business goals. It is suitable for any brand looking to optimize their paid media strategies and enhance customer engagement through personalized advertising.

Sources:
– Kognitiv: www.kognitiv.com

The launch of Kognitiv Amplify by Kognitiv Corporation is set to revolutionize paid media optimization. This innovative platform harnesses the power of artificial intelligence (AI) to provide brands with highly targeted cross-channel advertising on a large scale. With Kognitiv Amplify, marketers can make better budgeting and planning decisions, maximizing their return on advertising spend (ROAS).

To deliver personalized ads to new and existing customers, Kognitiv Amplify combines advertising data with zero- and first-party data, as well as curated third-party sources. By continuously refining audience targeting based on real-time insights, brands can achieve their marketing goals with certainty. The platform is powered by Kognitiv’s proprietary AI engine, Kognition, which utilizes hundreds of AI and machine learning models to evaluate customer behavior, predict future actions, and prescribe the perfect interaction for every customer to meet the brand’s business goals.

An important feature of Kognitiv Amplify is its ability to track attribution and incrementality, optimizing customer engagement in real-time. This helps to drive relevance and maximize return on investment (ROI). The platform provides brands with an autopilot for their paid media, offering intelligent omnichannel and omniaudience ad optimization.

Kognitiv Amplify is designed to help marketers and brands achieve their marketing and business goals by enhancing customer engagement through data-driven personalization. It is suitable for any brand looking to optimize their paid media strategies and build deeper relationships with their customers.

To learn more about Kognitiv Amplify and experience the benefits of this AI-powered platform, interested parties can get in touch with Kognitiv or sign up for a demo on their website. Kognitiv aims to inspire lifetime loyalty and enhance consumer engagement through their innovative solutions.

For more information, visit Kognitiv’s website at www.kognitiv.com.

The source of the article is from the blog elektrischnederland.nl

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