Telly, the company behind the innovative concept of providing free 55-inch 4K TVs with persistent ads on a second screen, is set to revolutionize the way users interact with their TVs. The company recently unveiled its plans to integrate OpenAI’s ChatGPT into its TV platform, introducing the “Hey Telly” voice assistant. This AI-powered assistant will offer personalized recommendations and adapt to users’ preferences over time.
While the current voice assistant on Telly’s platform is limited to basic tasks, such as setting timers and answering simple questions, the integration of ChatGPT aims to elevate the TV’s capabilities and make it a valuable interactive family member. Users will be able to interact with the voice assistant on the TV’s lower screen, establishing a seamless and intuitive experience.
In addition to the AI-powered voice assistant, Telly customers can now enjoy dual-screen Zoom calls. The integrated camera on the TV allows users to engage in video chats while simultaneously watching content or playing video games on the primary screen. This feature has received positive feedback from early users, adding a new level of convenience and versatility to the Telly experience.
Furthermore, Telly is actively exploring the potential of T-Commerce, a purchasing feature that integrates with the TV platform. When users interact with ads on the second screen, they will be directed to a web browser for the retailer, with the option to save payment information for quick and easy checkouts. This seamless integration of advertising and shopping aims to provide a streamlined experience for users.
Telly’s innovative approach to TV advertising has already shown promising results. The company has shipped thousands of its ad-supported TVs to customers, boasting usage statistics that exceed the national average. Viewers have demonstrated a high recall rate for ads displayed on the second screen, with a Kia ad campaign achieving over 60 percent recall rate.
As AI technology continues to evolve, companies like Telly are leveraging its capabilities to enhance user experiences and capitalize on personalized advertising opportunities. The incorporation of ChatGPT, dual-screen Zoom calls, and T-Commerce showcases Telly’s commitment to staying at the forefront of innovation in the television industry.
The source of the article is from the blog exofeed.nl